Existing customers – for more information regarding recent changes to your Income Protection or TPD insurance please click here

Existing customers – for more information regarding recent changes to your Income Protection or TPD insurance please click here


NobleOak is one of the most awarded Life Insurers in Australia. We’re proud to be independently recognised for our outstanding products and service.
Customers rate us 4.6
Based on 99 Service Ratings over the past year
Customers rate us 4.6

We believe you deserve better, which is why we're Australia's most awarded Direct Life Insurer five years running (2019-2023)

Our vision is to better protect Australians and their families, by providing more affordable, fully underwritten Life Insurance. That is why we're proud to be independently recognised for our outstanding products and service.

Canstar Outstanding Value Awards

(2016, 2017, 2018, 2019, 2020, 2021, 2022, 2023 and 2024)

NobleOak is the only Life Insurer to win the prestigious Canstar Outstanding Value Award for our Premium Life Direct Life Insurance product and Income Protection Insurance product for nine years running. Canstar has a team of over 80 people who collect, analyse and research over 16,000 products, including Life Insurance and Income Protection. Their star rating system is designed to help consumers find the right product based on the best mix of features and price.

Feefo Platinum and Gold Trusted Service Awards

Platinum (2020, 2021, 2022, 2023 and 2024) Gold (2017, 2018 and 2019)

NobleOak has received a fifth Feefo Platinum Trusted Service award in 2024. To earn a Platinum Trusted Service award, businesses must have received at least 50 reviews between 1 January and 31 December, achieve a Feefo Service rating of at least 4.5 out of 5, and maintain this for three or more consecutive years. Feefo is an independent organisation which provides a platform for businesses to receive reviews independently from clients. Click here to see what clients think of our service.

Money Magazine’s - Direct Life Insurance Cover of the Year Award

(2022 & 2024)

NobleOak has taken home Money Magazine’s Consumer Finance Award for Direct Life Insurance Cover of the Year for the second time. The award is based on product excellence, innovation and market performance. Research for Money Magazine's insurance awards was conducted by Plan For Life, actuaries & researchers, using an independent, objective and transparent research process, based on actuarial disciplines. Money magazine is Australia's longest-running and most-read personal finance magazine.

Mozo Experts Choice Awards - Life Insurance Company of the Year

(2019, 2020, 2021, 2022, 2023 and 2024)

The Experts Choice Awards highlight products in the marketplace that Mozo believes offer exceptional value and exceptional quality to Australian consumers. Mozo is a comparison site allowing Australians to compare and save on financial products, such as home loans, credit cards and insurance.

WeMoney - Life Insurer of the Year

(2022, 2023 and 2024)

NobleOak was the winner of WeMoney's Life Insurer of the Year award in 2022, 2023 and 2024. NobleOak also won the award for Best Value Life Insurance (2022, 2023 and 2024), Best for Flexibility (2023 and 2024), Best for Digital Experience (2024), Best for Quality Income Protection (2024), Best for Flexibility Income Protection (2024) and Outstanding Claims Experience (2023). WeMoney is one of Australia's fastest growing financial wellness platforms

Plan for Life Awards - Overall Excellence (2018, 2019, 2020, 2021 and 2023) and Customer Service (2020, 2021, 2022 and 2023)

NobleOak has won the prestigious Plan for Life Overall Excellence award an outstanding five times and has received the Customer Service Award for the 4th consecutive year. NobleOak also picked up awards for Term Life cover and Trauma cover in 2023. Plan for Life (formerly Strategic Insight) are specialists in providing accurate statistical information and analyses covering the financial services, funds management and life insurance markets.

Finder Best Life Insurer, Life Insurance and Income Protection

Life Insurance (2019, 2020, 2021, 2022 and 2023) and Income Protection (2020, 2021 and 2022)

The annual Finder awards recognise Australia’s most competitive offerings for that year, as well as products that are “challenging the status quo.” Finder is a comparison site helping over 2 million Australians each month find what they need from 1,800+ brands across 100+ categories.

Employer of Choice


We’re incredibly proud to have been acknowledged as an Employer of Choice in The 2023 Australian Business Awards. This achievement stands as testament to the amazing individuals who make up our team. It reinforces our commitment to creating an empowering and collaborative environment for all to thrive in, where every team member is focused on delivering the best outcomes for our customers. The Australian Business Award for Employer of Choice [EOC®] recognises organisations that develop leading workplaces that maximise the full potential of their workforce through established policies and practices that demonstrate effective employee recruitment, engagement and retention.

Grist Number 1 Sales Contact Centre


In 2022, NobleOak was recognized as the number one sales contact centre in Australia by GRIST out of 34 Australian contact centres across six different industries, including banking, energy and health and life insurance. GRIST is an independent tactical consulting and behavioural analytics company. Each year GRIST runs a project to identify Australia's best - most consistent, engaging and compelling - contact centre sales teams.

DBM Awards Best Life Insurance


In 2023, NobleOak won the DBM award for Best Life Insurance, the Award is based on information collected from the DBM Atlas research program – feedback from over 80,000 businesses and/or retail customers January 2022 through December 2022 DBM specialise in research and insights in the financial services industry

A proud history

NobleOak traces its roots back to one of the first benevolent societies in Australia. These societies originated with a truly noble purpose – to help families when life threw it's worst at them.

Members of the community each contributed a small weekly amount to a communal ‘fund’. When a member of the community got seriously injured, or unfortunately died, the fund provided an essential safety net for their family.
Over one hundred and forty years later, we’re still driven by the same desire to help protect Australians and their families. But we wouldn't exist without our customers. In fact, it's their noble purpose that inspires us.

In a world that often seems increasingly self-centered buying Life Insurance to protect those that you love - when you ultimately won't benefit - is a beautiful, selfless act.

It's a truly noble deed that we believe deserves all the support we can give.

Help protect your family with
Australia's most awarded direct life insurer
five years running (2019 - 2023)

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