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Life Insurance

NobleOak Life makes industry history with 6 consecutive wins for Canstar Outstanding Value Direct Life Insurance

26 May 2021

Life Insurance by Life Stage

The choices you make today can impact your long-term health, wealth and happiness. Understand the important role Life Insurance can play in key life events.

NobleOak Life Limited (NobleOak) has won the Canstar Outstanding Value Award for its Premium Life Direct Life cover for the sixth year in a row, after winning this award for the first time in 2016.

Anthony Brown, CEO of NobleOak, said, “Winning the award again is very gratifying as it reinforces that our approach to providing quality cover with outstanding value is what customers are looking for.”

This award consolidates NobleOak’s position as the most awarded direct life insurer in Australia when combined with the other awards received this year including Canstar Income Protection Outstanding Value, Feefo Platinum Trusted Service Award, and the Plan for Life Direct Life Overall Excellence Award.

Mr Brown continued, “Our heritage of being one of the first benevolent societies in Australia that originated with a truly noble purpose – to help families in need, is reflected in our purpose to protect Australians and their families.”

NobleOak is now the only company in the direct life insurance industry to win both the coveted Canstar Life Insurance and Canstar Income Protection Outstanding Value awards six years in a row.

Canstar is an expert independent financial services product rating agency. That uses their proprietary methodology to compare NobleOak’s price and features against policies from 17 insurers.

Canstar’s Group Manager, Research and Ratings Mitch Watson said, “NobleOak winning for the sixth straight year substantiates their ability to continuously provide great value for money cover in a highly competitive marketplace.

NobleOak is also the only insurer to ever win both the Life Insurance and Income Protection awards in the direct life insurance category every year for six years.

Mr Watson continued, “NobleOak’s philosophy of providing quality comprehensive cover together with affordable pricing is the reason they continue to win the prestigious Canstar Award. They are the only life insurer to achieve the maximum 5-Star Rating in the past six consecutive years for its Premium Life Direct Life cover in all 20 consumer profiles we research and rate across different age groups, genders and smoking status.”

The 5-Star Rating is awarded based on a combination of best in class pricing together with top tier features like policy terms and conditions, the ease of application and claims process, and policy benefits and options.

NobleOak offers fully underwritten cover, which means a full health assessment is conducted at the time of application. NobleOak pays all costs for any medicals and tests if they are required. Completing this assessment upfront means there is no surprises at claim time, meaning greater peace of mind for you and your family.


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